AUDIO · PAUSED
Sonos Books
200+ professionally narrated audiobooks, 15 readers, family profiles, in-house DRM — built entirely in-house. We learned that content platforms need content volume we couldn’t sustain alone. Operations are paused; the lessons stayed.
What we built
Three ways to listen
Listen yourself
Psychological strain rose sharply after the pandemic. Research from the University of Toronto shows that our inner voice plays a pivotal role in self-control and calm decisions. Sonos was a journey into that inner voice.
Listen to others
When we’re open to learning from others, we inherit their wisdom alongside our own experience. History, biography and autobiography on Sonos turned other people’s lifetimes into shortcuts.
Listen together
Like Netflix for audiobooks — four users on one account. A library built for everyone, from young children to busy new parents. Subscription pricing made learning accessible, affordable and inclusive.
What made it different
Built for Mongolia, from scratch
Subscription model
Easy access — listen without limits for a flat monthly fee.
4 profiles per account
Share Sonos with family and friends on one subscription.
Professional narration
Professional actors made every book feel like a film.
Customer first
Customers at the core of every design and product decision.
Coaching & loyalty
Set listening goals; loyalty rewards kept listeners going.
In-house DRM
Our own digital rights management protected authors and readers alike.
The lesson
What we learned
Content platforms need content volume. We built the technology entirely ourselves — the DRM, the player, the subscription engine. What we couldn’t manufacture was the depth of a catalogue that keeps listeners subscribed month after month. That insight now shapes every new venture: distribution and content depth come before the platform.